You’ve probably heard of organic lawn care products already. If you have your own lawn care business you need to know more about them because they could have a marked effect on your business.
For starters if you can provide services for your clients that are 100% organic, that’s a great benefit to offer them. We’re all concerned about the environment and everyone wants to do their bit to reduce the harmful effects we all have on the world around us. Some products that are designed to help people take care of their lawns and gardens are packed full of nasties that are very far from being organic. Why would you step up and offer that to your clients?
Just think about the advantage you will have by offering organic products to help take care of your clients’ lawns. One key advantage is that you will instantly stand a better chance of snagging new customers. The very mention of the fact you offer organic services and products can turn a query into a sale. People want to know they are getting the best for their lawns. If you can persuade them that organic products have a lot to offer – which indeed they do, and on many levels too – you are halfway to making a sale.
Using these products and providing this type of service will also help you stay ahead of the competition. A lot of businesses are offering organic products now, and if you are one of the few that aren’t, you will be at a disadvantage.
One thing you should know is that some customers will want to know more about the organic stuff you’ll be using on their lawn. Some of them may be happy to accept the fact that it’s organic and leave you to get on with the job. But other clients might want to know more, so you should read up on what each product does and what it contains.
This means you won’t be caught out and have to rely on reading the bottle or packet when you are about to treat their lawn. But it also means you will quite rightly appear to be very knowledgeable about your job and the products you use. Don’t look like you’ve just swung by the store to pick up the organic products before starting work that day!
As you can see there are plenty of things you need to bear in mind when you are focusing on the organic side of your business. If you’ll forgive the pun, this is the cutting edge of lawn care today. Every lawn care professional owes it to themselves to make sure they know what products are on the market and how they can use them. You need to be sure you can keep your clients’ lawns looking in tip top condition, and if you can do that with the use of natural products you’ll be streets ahead of anyone else.
Interested in starting a Lawn Care Business? Click here to learn more about our Lawn Care Business Guide.
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